Product Marketing Manager

At Open Loyalty, we help companies engage and retain their customers with our robust toolkit of loyalty and gamification mechanics.

Companies use Open Loyalty to launch innovative loyalty programs at scale and introduce features such as points, tiers, rewards, referrals, coupons, challenges, and more, faster than developing them from scratch.

The solution is used by 50+ companies from retail, insurance, and CPG sectors, coming from 27+ markets and including brands such as Limango, Heineken, JTI, ALDO, or the U.S. Soccer Federation. We are 40+ loyalty and technology professionals who are here to disrupt the future of the loyalty industry.
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Salary: 13000 - 15000 PLN net + VAT / month

Your scope of responsibility will include:

• Lead generation: you will contribute to generating MQLs and converting them into SQLs
• Content creation and distribution: you will work closely with our content managers to create the highest-quality pieces of content that will generate demand, nurture clients and help them succeed while using our product
• Landing page creation and optimization: you will use our pre-build website framework to quickly create new or update existing websites (info site, documentation site) while making sure they are  SEO-optimized
• Planning and executing marketing campaigns: you will design and implement marketing campaigns eg. co-promotion with partners, campaigns in comparison sites, PR campaigns to get backlinks, email nurturing campaigns, etc.
• Analytics and reporting: our decision-making is always data-driven, so you will be tasked with running analytics and preparing reports of marketing activities 
• Co-creating the marketing strategy with the founders and the rest of the marketing team

You’ll be a perfect match if you are…

• T-shaped marketer focused on inbound and content marketing
• Communicative: you will work closely with many internal stakeholders from various teams (Product, Sales, Customer Success, Founders) as well as the clients and loyalty experts to distill user insights and improve our product 
• Fast learner: you don’t have to know every tool that’s out there; however, you should be willing to learn new things
• Experienced with common marketing tools: SEO tools (e.g. Surfer, Ahrefs), CRM tools (eg. HubSpot) and no-code CMS systems (eg. Webflow), PM tools (e.g. Asana), and graphic design tools (eg. Figma) 
• Have a go-getter attitude and can work independently based on limited information
• Data-oriented: you seek answers in data
• Fluent in English - both written and spoken

Experience in product marketing for a solution with a CRM component will be a plus.

Things we can offer you…

• We are a successful SaaS company selling our product to 50+ clients, and counting;
• Remote-first work and flexible working hours;
• We will give you space to implement ideas and strategies that you haven’t had a chance to implement somewhere else;
• Your choice of hardware as well as all the extras you would need;
• Learning Budget at your disposal;
• Awesome benefits like premium-level private healthcare, Multisport, English classes, and more!

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