What's the future of Loyalty Programs? Download Loyalty Trends 2021/2022 report

Loyalty Insider

Become a better loyalty expert by leveraging the best industry insights

Interviews, insights, and research from the best loyalty experts.

How to build a career as a loyalty marketing expert?

Ask a loyalty expert

Effective coupon marketing in loyalty programs with Alex Süßel

Find out more about the potential of coupons and a well-executed coupon marketing strategy from loyalty expert, Alex Süßel.

How to build a career as a loyalty marketing expert?

loyalty managers at work

How to build a career as a loyalty marketing expert?

In our most recent interview, we chat to Emily Ong, a seasoned loyalty professional with vast experience of the loyalty industry, who fills us in on her career journey, her thoughts on the industry's future, as well as offering some handy tips for aspiring loyalty professionals.

Successful referral programs blogpost cover

loyalty managers at work

How did the Bilt Rewards program change home renting into a rewarding experience?

An interview with David Canty, Head of Loyalty & Partnerships at Bilt Rewards.

Successful referral programs blogpost cover

market insights

Bank loyalty programs: 10 successful examples (2022)

Ever wondered what loyalty programs look like in the banking space? In this piece, you'll find out about how the industry is changing, what that means for customer loyalty programs; in addition to a few handy tips on how to make yours work just as well.

Successful referral programs blogpost cover

market insights

Restaurant loyalty programs: 10 successful examples (2022)

Learn about loyalty programs in the restaurant world, what it takes to make them work, as well as how top restaurant companies have designed and implemented theirs.

Successful referral programs blogpost cover

market insights

Ecommerce loyalty programs: 10 successful examples (2022)

Read an in-depth analysis of the top 10 eCommerce loyalty programs and see what loyalty features make them successful.

Successful referral programs blogpost cover

Article

B2B loyalty program: How to use a mobile loyalty app to drive B2B sales

Discover a comprehensive and expert-proven guide on how to make your B2B loyalty program stand out with a bespoke loyalty app.

Successful referral programs blogpost cover

Article

Successful referral programs: 4 examples and best practices to learn from

Find out how some of the world's most profitable companies have integrated referral programs into their offerings, and learn how your business can do the same.

Article

How to speed up loyalty program development with MACH system architecture

Read the in-depth article indicating the crucial benefits of switching systems from monolith to MACH architecture, and find how it applies to loyalty program development.

Article

Loyalty program management: 8 proven practices for managing your loyalty program

Learn how to successfully manage a loyalty program using practices recommended by experts.

Article

Meet the 10 Best Retail Loyalty Programs (2021)

The best examples of retail loyalty programs around the world.

Interview

Zero-party data: What is it and how can loyalty programs help you collect it?

An interview with Scott Harrison, Strategy Consultant at Loyalty & Reward Co.

Article

Headless loyalty software and the evolution of the loyalty systems

What the headless approach means and how to implement the new generation of loyalty systems.

Article

How to choose a loyalty platform provider?

3 things every CMO, CEO, and CTO should remember.

Interview

How fashion brands can run a successful loyalty program in the post-COVID economy?

An interview with Louise Hutchins, Managing Director at The Loyalty People and former Head of Loyalty at Marks and Spencer.

Report

Loyalty Trends 2021/2022 report

The Loyalty Trends 2021/2022 report shows key challenges, plans, and investments of Loyalty Professionals in 2021, 2022 and beyond.

Interview

Loyalty program audit - how to assess your loyalty program in a time of crisis?

An interview with David Slavick, Partner at Ascendant Loyalty.

Report

TOP 100 Best Loyalty Programs benchmark report

See loyalty strategies and mechanics that work for leading brands.

Report

Top 10 Mobile Loyalty applications benchmark report

Find inspiration for your mobile loyalty application.

whitepaper

Customer Churn: Learn from the biggest players how to stop it

Discover proven tactics to build customer loyalty and reduce customer churn.

Report

TOP 40 Best Reward
Programs

Discover the most interesting Reward Programs from 8 different industries.

Interview

What makes a fuel loyalty program successful?

An interview with Paweł Dziadkowiec, former BP Loyalty Manager.

Technical case study

Building a massive-scale loyalty program based on AWS

A PoC with up to 1500 concurrent users and easy scalability of the infrastructure.

Checklist

Cost-effectiven loyalty program checklist

Find significant budget savings in your loyalty program software cost.

Article

What's the future of loyalty programs?

We asked top loyalty professionals about their thoughts and predictions.

Successful referral programs blogpost cover