The Loyalty Trends Report 2023 covers everything you need to know about what’s in stock for the industry in 2023. Key trends, goals, challenges and areas of investment. The research is based on a survey completed by 100 high-profile marketers from various industries across the world.
Learn about the costs involved in building customer loyalty, with insights from Monika Motus, an accomplished loyalty expert, who has joined us to share the top 5 ingredients of budgeting a customer loyalty program, and some handy tips to help you along your loyalty path.
With Loyalty Summit CXM behind us, it's time to go over some of the most important insights and trends leaving their mark on the loyalty industry worldwide.
Compared to single-brands, mall loyalty programs tend to slip under the radar of loyalty marketing professionals. Chayya Sakhuja, the Co-Founder of QBF and loyalty program aficionado, tells it all.
How to build a successful loyalty strategy? Szymon Dziura, former Customer Engagement Loyalty Manager at Tesco Clubcard, reveals all the ingredients to make it happen.
With so many companies investing in customer loyalty programs, it’s worth posing the question: do loyalty programs work? Radek Hrachovec of Voxwise answers the question, and explains his unique methodology for loyalty program success.
Find out how to easily and efficiently enrich your product with loyalty and gamification features of your choice, and set yourself apart from the competition.
2023 is set to be another landmark year for the loyalty industry. Find out what trends are transforming the space, and what loyalty experts have to say about the future of loyalty.
For the past few years, the use of gamification tactics has exploded in the loyalty space and beyond. Find out what companies are doing it best and what they have in common.
Discover the top 10 loyalty software options available on the market along with their pros and cons. Make an informed decision when it comes to building your loyalty engine.
The Loyalty Trends Report 2023 covers everything you need to know about what’s in stock for the industry in 2023. Key trends, goals, challenges and areas of investment. The research is based on a survey completed by 100 high-profile marketers from various industries across the world.
Learn all about loyalty program liability from Len Llaguno, the Founder and Managing Partner at KYROS, the world's only actuarial firm focused solely on loyalty programs.
In the latest installment of the "Ask a Loyalty Expert" series, we speak to Stacey Lyons, who's the loyalty director at Loyalty & Reward Co, a leading loyalty consulting agency.
In our most recent interview, we talk to Charlie Hills from Mando-Connect, an experienced loyalty strategist and the brains behind the popular white paper series, ‘What the British want from loyalty programmes’.
In our latest interview, we speak to none other than our CEO, Cezary Olejarczyk, who tells us about all things blockchain, including the value it can add, some of its most crucial use cases, Open Loyalty's own blockchain undertakings, and lots more.
Learn the nine must-have metrics for tracking the performance of your loyalty program with advice from our expert, Paweł Dziadkowiec. Become a loyalty analytics pro in a few simple steps.
Learn about benefits of having a powerful loyalty engine and find out how it can change your business game. In this piece, we dive into eight key benefits of loyalty programs, as well as the reasons behind their popularity.
An interview with Eileen McGuinness, the Co-Founder of the Irish Loyalty Awards, and a longtime loyalty practitioner with over 15 years' industry experience.
An interview with Phil Hussey, an experienced loyalty practitioners with over 20 years of industry experience across multiple verticals and global brands.
Learn about loyalty programs in the coffee shop world, what it takes to make them work, as well as how top coffeehouses have designed and implemented theirs.
As environmental issues become impossible to ignore, demographics shift and customer expectations change, implementing sustainability is gradually becoming a core practice in the world of loyalty.
There's no better place to reserve a hotel room, rent a car, book a seat at a restaurant, or buy a bus ticket than online booking websites. They're gaining more and more customers because they're user-friendly and can be accessed freely regardless of device, time, and place. Below we take a look at some key examples, and show how they can be executed in Open Loyalty Campaign Language.
As the direct-to-consumer (D2C) industry experiences a boom, with large numbers of digitally native retailers flooding the retail space and building loyal followings, some FMCGs may be struggling to keep up. Below we explore how they can do so - and more.
An interview with Rajasree Cheruvu, an experienced loyalty marketer with over 15 years of experience in the retail industry across multiple international markets like the UK, UAE and India.
David Slavick, an accomplished loyalty professional and the Co-Founder of Ascendant Loyalty with extensive experience in building customer-centric programs for global companies.
An interview with Alex Süßel, a highly experienced loyalty expert with a wide range of experience in the digital space, and over 10 years in coupon marketing.
Ever wondered what loyalty programs look like in the banking space? In this piece, you'll find out about how the industry is changing, what that means for customer loyalty programs; in addition to a few handy tips on how to make yours work just as well.
Learn about loyalty programs in the restaurant world, what it takes to make them work, as well as how top restaurant companies have designed and implemented theirs.
Find out how some of the world's most profitable companies have integrated referral programs into their offerings, and learn how your business can do the same.
A scalable loyalty solution built on top of Open Loyalty and AWS, with up to 1500 concurrent users, easy scalability of the infrastructure and ability to withstand traffic peaks.
Scott Harrison is a Strategy Consultant at loyalty consulting agency, Loyalty & Reward Co. Scott co-created the book “Loyalty Programs: The Complete Guide”. It’s the most comprehensive book available on loyalty program theory and practice.
Explore top 10 mobile loyalty programs. Learn from the biggest customer loyalty programs on the market. Read a complete benchmark study of trending loyalty mobile applications prepared by Mobee Dick and Open Loyalty.
Discover the most interesting customer reward programs from industries like beauty, pharmacy, food, services, B2B, fashion, sport, home, automotive, gas, and entertainment.
A scalable loyalty solution built on top of Open Loyalty and AWS, with up to 1500 concurrent users, easy scalability of the infrastructure and ability to withstand traffic peaks.
Find significant budget savings in your loyalty program software cost. Learn how and where you can cut costs, in response to tightened budgets, but still have an effective loyalty program.