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API-first loyalty technology

Enterprise API-first loyalty and gamification tools to deliver results

Add market-proven loyalty features to your stack faster than developing from scratch by using API, webhooks, and S3
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Events engine

Use trigger-condition-effect logic to translate events into effects and enrich other systems

Proven speed and enterprise scalability

How we achieve reliable delivery for large organizations
120 ms
Average API response time
350 M
Earn and spend operations monthly
500 M
API calls every month

See what customers say about working with us

2x
Buyer frequency
"We used Open Loyalty pre-built modules, applied the loyalty mechanics via API to our tech stack and focused fully on the customer experience."
Fritze von Berswordt
Fritze von Berswordt
Managing Director, EQUIVA
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3 months
For global omnichannel
"The Open Loyalty customer loyalty program software allows us a lot of flexibility in building these dynamics and delivering a strong experience for our consumers."
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Thomas Archer Bata
ALDO Group
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72%
Points redemption rate
"Open Loyalty is an excellent choice because of the wide range of loyalty and gamification mechanics it offers, along with resources that help you understand how to use these features in your loyalty program."
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Chadi Al Abbassy
Loyalty & Partnerships Manager at Raqtan Group
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60 mln+
Points issued
"We loved what the API had to offer as we knew it was going to be a code integration, as well as some of the out-of-the-box features. We are extremely happy with the usability."
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Nicole Kusi
Product Manager, United States Soccer Federation
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91%
Customer retention rate
"It works :) Open Loyalty provides effective loyalty components and seamlessly integrates into a diverse tech stack via API."
Fritze von Berswordt
Archernar Triardhiarso Sumantri
Customer Relationship Management Manager at SwipeRx
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Event schema builder interface
Event schema builder

Ingest data with an API-ready
custom event builder

Use the custom event builder to set schemas that mirror your business needs, capturing user activity to the minimum detail. Events can contain attributes of different types for extra granularity.

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With a single API endpoint, you can ingest custom event information to connected platforms in real time. Campaigns can use these events to automatically create gamified omnichannel experiences that engage members.

See documentation
Developer-friendly

Make the development of loyalty experiences easier and safer in your enterprise

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Modular and flexible Open API and Postman collections
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Short time-to-market, as experienced by our clients
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MACH architecture with versionless approach
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Full data separation with independent instances
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Full data import/export with AWS S3 and API
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24/7 issues monitoring with dedicated tech support
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99,9% uptime with 120 ms average API response time
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No backward compatibility break
Enterprise-grade protection

Security, data protection, and compliance

Open Loyalty complies with ISO 27001, ISO 9001, and has dedicated features to help comply with GDPR-related requests. Every year, a specialized security consultancy tests us against OWASP top 10 and CWE/SANS top 25 software errors.

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We use separate databases and Kubernetes namespaces for every instance, so no data is shared between our clients. We also apply encryption both at rest and in transit.

Logos of ISO 27001, ISO 9001 certifications and related security organizations
Integration layer

How to increase sales and engage users by 
 using our future-proof loyalty components

Open API

Use API to fetch and receive member information, analytics, custom events, transaction data, and much more
See API documentation

Webhooks

Efficiently monitor activity from users, transactions, and more. Configure webhooks directly from the admin panel or via API
See webhooks examples

AWS S3 data export

Import and exported via Amazon’s S3 service at any time. Automate transfer to your data lake with nightly incremental batch exports
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Hosting and deployment

Worldwide reliable availability

Open Loyalty uses AWS for hosting, offering multiple options of datacenters. We handle over 350 million earn-and-spend operations monthly an average API response time of just 120 ms.

Every client receives staging environments for testing. The result is a safe and reliable environment where it’s easy to iterate.
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Developers’ resources

Use our resources to learn about the API-first loyalty engine and technical good practices

API documentation

Maintained by developers, the API documentation includes response samples, snippets, and Postman collections
See API documentation

User guide

Every feature explained with examples so the team can update the loyalty program and free up developers to handle technical issues
Browse documentation

Integration good practices

Learn how to integrate an API-first loyalty engine with tech stack including POS, CRM, and mobile app(and learn if that’s for you)
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