Articles by Paweł DziadkowiecSeasonal marketing campaigns for Q2: tactics that influence customer loyaltyBoost loyalty year-round with seasonal marketing. Get inspired by real examples, smart strategies, and timely campaigns your customers will love.Customer loyalty marketing: Choose your promotion strategy Boost your customer loyalty with smart promotion tips! Find out how emails, social media, website, and more marketing channels can keep people engaged.How to build loyalty program features from scratchLearn how to create a thriving loyalty feature from the ground up. Review the phases and timing of each loyalty-building activity. Loyalty program marketing: The power of offline promotionBoost your offline loyalty program marketing! Discover key theories, smart promotion tips, success stories, and easy ROI measurement techniques.B2C fintech gamification and loyalty mechanics: 6 ExamplesExplore 6 fintech success stories in loyalty and gamification that are transforming user engagement. Learn from industry leaders.Play your cards right: Gift cards and prepaid cards in loyaltyDiscover the impact of gift cards and prepaid cards in loyalty programs. Explore advantages, types, benefits, and case studies. "Pay with points" guide: Using loyalty mechanics to maximize business resultsUnleash business brilliance with the "pay with points" guide. Elevate engagement, boost customer devotion, and soar to unprecedented success!Loyalty rewards management: An expert guide with best practicesMaster loyalty rewards management. Learn best practices to increase customer engagement with 6 types of rewards and drive growth with expert guidance.Automotive loyalty programs: Good practices on building loyalty in automotive industryDiscover the top 6 successful automotive loyalty programs, understand their loyalty strategy and learn what makes them successful.Loyalty program management: 8 proven practices for managing your loyalty programLearn how to successfully manage a loyalty program using practices recommended by experts.Loyalty in fuel retail: What makes a fuel rewards program successful?An interview with Paweł Dziadkowiec, former BP Loyalty Manager.Loyalty segmentation: A step-by-step guideSupercharge customer loyalty with our walk-through guide to segmentation. Increase engagement, sales, and personalization in just a few steps.B2B loyalty programs: Best practices, benefits, and real-world examplesDiscover how top brands build B2B loyalty. Stand out with your B2B loyalty program with a bespoke loyalty app.Loyalty program metrics: Measuring the health of your loyalty programBecome a champ in loyalty analytics. Discover nine must-have metrics that will clearly demonstrate the performance of your loyalty program.
