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🎥 Video: How Retailers Use Gamified Loyalty to Outperform Competitors.
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Omnichannel QSR loyalty software

Open Loyalty is your loyalty technology partner, focused on delivering your QSR KPIs through
an API-first loyalty engine and gamified loyalty programs
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Loyalty one-stop-shop

Your extended Loyalty Success Team that understands restaurant challenges

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Single point of contact ensuring fast and smooth support and execution
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Hands-on loyalty experts actively working on your loyalty program success
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Seamless integrations to
all systems – eCommerce, CDP, CRM, and more
Three people's headshots with text Platform Support
Ongoing product support experts, helping with engine configuration
Your success plan

We maximize your program success by working hands-on with you – before and after going live

Timeline of multiple loyalty program implementation steps
Drive business outcomes

Use gamified loyalty tactics that drive retention, frequency and CLV

Concept

Invite 3 users and get a $10 voucher once they download the app, fill out their profiles, and order

Business impact
Transaction frequency
Customer data
Registrations
Mechanics
Referral
Rewards
Concept

Place a low-cost order through the app once a day for seven days to win a “Power Diner” badge

Business impact
Transaction frequency
Customer lifetime value
AOV
Mechanics
Stamps
Rewards
Gamification
Concept

Become a member and earn 100 points for every $1 spent. Use points to upsize on side dishes.

Business impact
AOV
Customer lifetime value
Registrations
Mechanics
Rewards
Points

How you can use Open Loyalty to build repeat visits and lower prime cost

Maximize repeat purchases

Drive visit frequency with loyalty program campaigns that diners love

Turn occasional lunch visitors into daily regulars. Open Loyalty allows you to create tailored reward programs that build habits.

Use streaks, badges, and visit-based milestones to make every transaction feel like progress. Design gamification campaigns to reward frequent visits during specific dayparts, securing the daily routine of your guests.

Increase average order value

Maximize transaction value with up- and cross-sell loyalty campaigns

Incentivize customers to add fries, drinks, or desserts to their order with extra points or immediate upgrades, boosting the average ticket size.

Promote premium menu items through well-targeted loyalty campaigns. Optimize your upsell strategies to lift the average check size by creating tier thresholds that nudge customers toward higher spending.

Guarantee scalability

Maximize traffic and profit during lunch rush and peak hours

Handle high-volume traffic during lunch rushes, weekends, or holidays with confidence.

Deliver a seamless experience to your guests at the kiosk or drive-thru and ensure queues never slow down by leveraging Open Loyalty’s reliability, optimized for 120 ms average API response times.

Need to implement QSR loyalty software that serves your bottom-line?

Open Loyalty’s gamified engine will help you acquire new customers, increase visit frequency, and boost activation by rewarding customers for engaging and performing high-yield habits

Increase customer acquisition

Bring in more diners with gamified referrals at lower acquisition costs

Expand your customer base through cost-effective and genuine referrals. Motivate customers to invite friends to download your app through gamified challenges that require diners to complete actions relevant to your restaurant.

Reduce fraud by rewarding only new users who complete a qualifying first purchase, ensuring high-quality acquisition.

Enhance engagement

Use experiential campaigns and gamification to build non-transactional engagement

Connect with guests beyond the transaction. Reward actions like app downloads, profile completion, and surveys to build a 360-degree view of your customers.

Differentiate your brand from competitors by using gamification mechanics such as "Spin the Wheel" or seasonal challenges, adding a playful twist to the ordering experience.

Collect customer data

Personalize guest experiences and lower waste with zero-party data

Use a loyalty program to collect valuable preference data and reduce reliance on partners. Reward customers for sharing their dietary preferences or dining habits, which help you maximize order accuracy.

Grow your mobile app user base with dedicated loyalty incentives. Use this data to create personalized, omnichannel communications that drive guests back to your store with relevant offers.

Choose reliability and minimize risk with a proven vendor

120 ms
avg API response time
99.99%
guaranteed uptime
50M
transactions/year
800M
loyalty events/year

Sleep well with rock-solid security and scalability

See what customers say about working with us

2x
Buyer frequency
"We used Open Loyalty pre-built modules, applied the loyalty mechanics via API to our tech stack and focused fully on the customer experience."
Fritze von Berswordt
Fritze von Berswordt
Managing Director, EQUIVA
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3 months
For global omnichannel
"The Open Loyalty customer loyalty program software allows us a lot of flexibility in building these dynamics and delivering a strong experience for our consumers."
Fritze von Berswordt
Thomas Archer Bata
ALDO Group
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72%
Points redemption rate
"Open Loyalty is an excellent choice because of the wide range of loyalty and gamification mechanics it offers, along with resources that help you understand how to use these features in your loyalty program."
Fritze von Berswordt
Chadi Al Abbassy
Loyalty & Partnerships Manager at Raqtan Group
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60 mln+
Points issued
"We loved what the API had to offer as we knew it was going to be a code integration, as well as some of the out-of-the-box features. We are extremely happy with the usability."
Fritze von Berswordt
Nicole Kusi
Product Manager, United States Soccer Federation
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91%
Customer retention rate
"It works :) Open Loyalty provides effective loyalty components and seamlessly integrates into a diverse tech stack via API."
Fritze von Berswordt
Archernar Triardhiarso Sumantri
Customer Relationship Management Manager at SwipeRx
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Customer loyalty know-how

Leverage resources from Open Loyalty’s gamification and loyalty experts to start smooth and move in the right direction