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Product catalog software

Run product-level loyalty rewards across your catalog

Import your SKU data and build campaigns that reward specific products, categories, or brands – with per-tier multipliers and bundle support – without creating a separate campaign for every product.

We helped 100+ enterprises build successful loyalty points programs

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How a product catalog software helps loyalty teams move the needle

Your catalog, ready for loyalty

Upload your entire product assortment and make it available for campaigns instantly

Import your catalog via CSV with the information your program depends on – SKU, product name, category, brand, base price, unit cost, and any custom attributes your business tracks.

Use Open Loyalty as a searchable product catalog: browse by name or SKU, filter by category, and use it as the data source for every loyalty campaign you run.

SKU-level campaign targeting

Target specific products, categories, or brands without building separate campaigns

Set rewards for individual SKUs or entire product groups – by category, brand, or any custom product attribute – in a single campaign.

Choose when rewards fire: for example, a minimum number of qualifying products, a minimum purchase value, or both. Every new product that fits your category or brand scope gets covered automatically, without touching the campaign.

One source of loyalty truth

Stop duplicating point rules between product system and loyalty platform

Keep your ERP or PIM as the source of truth for product data and use Open Loyalty as the single place loyalty-specific point rules live.

Point values no longer need to be set in your storefront or re-matched to the loyalty platform after every catalog update. Import once, set your campaign rules once, and the platform applies them to every qualifying transaction automatically.

Do you need to run loyalty rewards at the individual product level?

Open Loyalty's product catalog software lets you go from CSV upload to live SKU-level campaigns – without campaign sprawl or duplicate point configuration across systems.

Product catalog frequently asked questions

What is product catalog software for loyalty programs?

Product catalog software for loyalty lets you upload your product assortment and use it as structured input for campaigns. Instead of hard-coding products into individual campaign rules, your catalog becomes a shared data source: campaigns target products by SKU, category, brand, or custom attribute, and the rules apply automatically to every product that qualifies.

Open Loyalty's product catalog module is built for enterprise programs that need to reward hundreds or thousands of SKUs without managing a separate campaign for each one.

How does Open Loyalty's product catalog work?

Import your catalog via CSV — SKU, name, category, brand, price, and any custom attributes — and Open Loyalty stores it as read-only reference data. You then use the SKU-based campaign type to set reward rules for specific products or groups, with per-tier multipliers and bundle support included.

Uploading a new file updates existing entries and adds new ones. Products absent from the new file stay unchanged unless you explicitly mark them for deletion.

Do I need to change my ERP, PIM, or storefront?

No. The catalog in Open Loyalty is a read-only reflection of your product data – it doesn't replace your existing product system.

You keep your ERP or PIM as the source of truth and import a CSV to keep Open Loyalty current. Open Loyalty becomes the only place loyalty-specific reward rules are configured, with no duplication required.

Can I reward the same product differently for different membership tiers?

Yes. Within a single SKU-based campaign, set a base point value for a product and define different multipliers per membership tier.

For example, a Gold member and a Bronze member buying the same product earn different rewards, all managed in the same campaign configuration.

What product groupings can I target in a campaign?

You can scope a campaign to individual SKUs, a full category (scope is inherited downward through the category tree), a brand, or any custom product attribute.

You can also manually include or exclude specific items within a broader category or brand scope.

Can I reward customers for buying a set of products together?

Yes. Bundle mode lets you configure a campaign that rewards the purchase of a defined product set as a whole, rather than rewarding each product individually.

Use it for cross-sell promotions, category bundles, or any scenario where the reward depends on buying a combination of products.

Choose reliability and minimize risk with a proven vendor

120 ms
avg API response time
99.99%
guaranteed uptime
75M
transactions/year
1B
loyalty events/month

Sleep well with rock-solid security and scalability

See what customers say about working with us

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2x
Buyer frequency
"We used Open Loyalty pre-built modules, applied the loyalty mechanics via API to our tech stack and focused fully on the customer experience."
Fritze von Berswordt
Fritze von Berswordt
Managing Director, EQUIVA
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3 months
For global omnichannel
"The Open Loyalty customer loyalty program software allows us a lot of flexibility in building these dynamics and delivering a strong experience for our consumers."
Thomas Archer Bata, Aldo
Thomas Archer Bata
ALDO Group
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Two cooks working
72%
Points redemption rate
"Open Loyalty is an excellent choice because of the wide range of loyalty and gamification mechanics it offers, along with resources that help you understand how to use these features in your loyalty program."
Chadi Al Abbassy, Raqtan
Chadi Al Abbassy
Loyalty & Partnerships Manager at Raqtan Group
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Football player about to kick a ball
60 mln+
Points issued
"We loved what the API had to offer as we knew it was going to be a code integration, as well as some of the out-of-the-box features. We are extremely happy with the usability."
Nicole Kusi
Nicole Kusi
Product Manager, United States Soccer Federation
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Customer loyalty know-how

Leverage resources from Open Loyalty’s gamification and loyalty experts to start smooth and move in the right direction