Beyond Discount: Let's Build a Retail Loyalty Program That Drives Profit

In this video I unpack the main reasons why loyalty programs fail, and provide you with tried and tested recommendations on how to set your retail loyalty program for success.

We'll explore:

• The "burning pain" of retail loyalty: linking your program to clear business outcomes like CLV, AOV, and new revenue.
• Why a discount-centric approach can lead to low engagement and a race to the bottom.
• How gamification can strategically combine transactions and interactions to build engaged members and deliver clear ROI.
• Real-world success stories from retailers like limango and EQUIVA.

If you're ready to transform your loyalty program from a cost center into a powerful revenue driver, this event is for you. We'll show you how to apply gamified loyalty to turn members into your most valuable customers.