Loyalty Program Trends 2023 report
The Loyalty Trends Report 2023 covers everything you need to know about what’s in stock for the industry in 2023. Key trends, goals, challenges and areas of investment. The research is based on a survey completed by 100 high-profile marketers from various industries across the world.
Blockchain loyalty program guide - with Cezary Olejarczyk
In our latest interview, we speak to none other than our CEO, Cezary Olejarczyk, who tells us about all things blockchain, including the value it can add, some of its most crucial use cases, and Open Loyalty's open source blockchain undertakings.
Startup recruitment: How Open Loyalty makes it work
Learn about our approach to recruitment in the loyalty world, and why it yields such great results.
Top 10 loyalty programs for sports clubs
Learn about the most popular and successful loyalty programs for sports clubs - facts, numbers, and their most exciting features.
Loyalty program benefits: How a loyalty program can grow your business
Learn about benefits of having a powerful loyalty engine and find out how it can change your business game. In this piece, we dive into eight key benefits of loyalty programs, as well as the reasons behind their popularity.
Irish Loyalty Awards - with Eileen McGuinness
An interview with Eileen McGuinness, the Co-Founder of the Irish Loyalty Awards, and a longtime loyalty practitioner with over 15 years' industry experience.
Sustainable loyalty programs amid changing customers expectations
As environmental issues become impossible to ignore, demographics shift and customer expectations change, implementing sustainability is gradually becoming a core practice in the world of loyalty.
Loyalty in D2C: How brands selling through third-party retailers can build customer loyalty
As the direct-to-consumer (D2C) industry experiences a boom, with large numbers of digitally native retailers flooding the retail space and building loyal followings, some FMCGs may be struggling to keep up. Below we explore how they can do so - and more.
Designing effective retail loyalty programs
An interview with Rajasree Cheruvu, an experienced loyalty marketer with over 15 years of experience in the retail industry across multiple international markets like the UK, UAE and India.
Invigorating loyalty performance through win-win partnerships
David Slavick, an accomplished loyalty professional and the Co-Founder of Ascendant Loyalty with extensive experience in building customer-centric programs for global companies.
Effective coupon marketing with Alex Süßel
An interview with Alex Süßel, a highly experienced loyalty expert with a wide range of experience in the digital space, and over 10 years in coupon marketing.
How to build a career as a loyalty marketing expert?
An interview with Emily Ong, a seasoned loyalty professional with a wide array of experience in the loyalty industry.
How did the Bilt Rewards program change home renting into a rewarding experience?
An interview with David Canty, Head of Loyalty & Partnerships at Bilt Rewards
Restaurant loyalty programs: 10 successful examples (2024)
Learn about loyalty programs in the restaurant world, what it takes to make them work, as well as how top restaurant companies have designed and implemented theirs.
B2B loyalty program: How to use a mobile loyalty app to drive B2B sales
Discover a comprehensive and expert-proven guide on how to make your B2B loyalty program stand out with a bespoke loyalty app.
How to speed up loyalty program development with MACH system architecture
A scalable loyalty solution built on top of Open Loyalty and AWS, with the ability to withstand traffic peaks.
Loyalty program management: 8 proven practices for managing your loyalty program
Learn how to successfully manage a loyalty program using practices recommended by experts.
Zero-party data: What is it and how can loyalty programs help you collect it?
Scott Harrison is a Strategy Consultant at loyalty consulting agency, Loyalty & Reward Co. Scott co-created the book “Loyalty Programs: The Complete Guide”. It’s the most comprehensive book available on loyalty program theory and practice.
Headless loyalty software and the evolution of the loyalty systems
What the headless approach means and how to implement the new generation of loyalty systems.
Fashion loyalty programs: How fashion brands can be successful after COVID
An interview with Louise Hutchins, Managing Director at The Loyalty People and former Head of Loyalty at Marks and Spencer
Loyalty program audit: How to assess your loyalty program in a time of crisis?
An interview with David Slavick, Partner at Ascendant Loyalty.
Top 100 Best Loyalty Programs benchmark report
Learn and inspire from loyalty programs from 100 leading brands on the market. See loyalty strategies and mechanics that work in various industries.
Customer churn: Learn from the biggest players how to stop it!
Discover proven tactics to build customer loyalty and reduce customer churn in your loyalty program
The TOP 40 best rewards programs for customers in 2025
Discover the most interesting customer reward programs from industries like beauty, pharmacy, food, services, B2B, fashion, sport, home, automotive, gas, and entertainment.
Loyalty in fuel retail: What makes a fuel rewards program successful?
An interview with Paweł Dziadkowiec, former BP Loyalty Manager.
Building a massive-scale loyalty program based on Open Loyalty and AWS
A scalable loyalty solution built on top of Open Loyalty and AWS, with up to 1500 concurrent users, easy scalability of the infrastructure and ability to withstand traffic peaks.
What's the future of loyalty programs?
While working on the Loyalty Trends 2020 report, we asked top loyalty professionals about their thoughts and predictions for the future.